As part of their national new product launch

Matrix were launching a new range of  hair products into the UK. They had a commercial that was created in the US but they wanted to make it more relevant to the European market. Working closely with their Marketing Department we created a new video that could be used during the product launch.  Combining previously shot footage, pack shots and sourced imagery we created a fast paced video using After Effects.  This was then exported in various formats to be be used in presentations, at conferences and online.

We are now in the process of localising this for different markets across the world.